The First Conference on Quality Transformation in Collaborative Production

The first conference on the transformation of brand collaborative productions, organized by the Deputy for Provincial Affairs of the National Media and the General Directorate of Planning and Programming for Collaborative Production Management, was held on December 1, 2025. The event aimed to enhance the quality of collaborative productions and brand-oriented promotional programs within the national media, providing a unique opportunity for brands to act as intellectual and cultural partners of the national broadcaster, share their experiences, and contribute to the country’s advertising decision-making process.

In the process of selecting the top brand, companies were evaluated based on criteria such as innovation, creativity, effective engagement with the media, social impact, and efficient investment in this field. Tak Makaron, as the only production brand with outstanding performance, was awarded the Top Brand Trophy and Certificate in the fields of innovation, investment, and advancing growth indicators in the media industry.

This accomplishment highlights Tak Makaron’s distinguished position among the nation’s innovative and influential brands and reaffirms the brand’s commitment to quality, creativity, and social responsibility in producing collaborative media content.